Learning Matters Educational Group: 252–418% Enrollment Goal Exceeded
Client: Learning Matters Educational Group
The Challenge
Learning Matters Educational Group needed to drive enrollment for its educational programs to specific targets within a defined campaign period.
Strategy
Implemented HubSpot with custom API integrations to automate enrollment outreach and lead nurturing, reducing friction in the prospect-to-enrollment conversion path.
Execution
Built HubSpot workflows and custom API connections to automate enrollment communications. Tracked enrollment pipeline through HubSpot CRM with full attribution from inquiry to enrollment.
Results
Exceeded enrollment goals by 252%–418% across programs, achieved within three months.
Key Metrics
252-418% enrollment goal exceeded
primaryMetric
Metrics reported by SmartBug Media. GoContento has not independently verified these results.