Beauty / Personal CareAmazon MarketingAmazon DSPRetail Media
eos: #1 Amazon Best Seller via Full-Funnel Commerce Strategy
Client: eos
The Challenge
eos needed to improve its Amazon product ranking and win the Best Seller badge in the personal care category against entrenched national competitors.
Strategy
Implemented a full-funnel Amazon marketing strategy combining Sponsored Products, Sponsored Brands, and DSP to drive both awareness and conversion on the platform.
Execution
Coordinated Amazon Ads across all campaign types alongside product listing SEO. Used Tinuiti's Amazon channel expertise to improve organic search rank and paid visibility simultaneously.
Results
eos achieved the #1 Best Seller rank on Amazon in its category.
Key Metrics
#1 Best Seller rank on Amazon
primaryMetric
Metrics reported by Tinuiti. GoContento has not independently verified these results.
Services Used
Amazon Marketing Amazon DSP Retail Media