Vidyard
Video & PodcastVideo platform for sales and marketing teams
About Vidyard
Vidyard is a video platform built for sales and marketing, enabling teams to record personalised videos, share them via email, and track viewer engagement to accelerate deals and campaigns.
Editorial Assessment
Vidyard is a video platform purpose-built for sales and marketing teams, combining video hosting with personalization tools, sales prospecting video capabilities, and viewer engagement analytics designed for revenue-focused use cases. Founded in 2011 by Michael Litt and Devon Galloway in Waterloo, Canada, Vidyard grew from a video analytics tool into the dominant platform for B2B sales video — enabling SDRs and AEs to record and send personalized video messages to prospects at scale. Its GoVideo Chrome extension lets salespeople record their screen and camera in seconds, insert the video into email or LinkedIn, and receive real-time notifications when the prospect opens and watches the video. Vidyard's Player adds interactive CTAs, email capture forms, and chapters to hosted videos for marketing use. Rooms is a personalized digital sales room product where reps can share content, videos, and proposals in a branded, trackable space. The free plan supports 5 videos. Plus ($29/month) unlocks unlimited videos, Vidyard AI scripts, basic analytics, and the GoVideo recorder. Business ($89/month) adds viewer-level analytics, CRM integrations (Salesforce, HubSpot), and video personalization. Enterprise (custom) adds advanced analytics, SCIM, and dedicated support. Vidyard's position is increasingly squeezed by Loom's growth in async video and by LinkedIn's native video DM capabilities.
- GoVideo Chrome extension: record and send video to prospects in under 30 seconds
- Real-time viewer notifications when prospects open and watch sales videos
- Vidyard AI for generating video scripts from prospect research or job postings
- Rooms: personalized digital sales rooms for deal management and content sharing
- CRM integration: Salesforce and HubSpot activity logging for watched videos
- Video personalization: dynamic name overlays on video thumbnails
- Marketing player with CTAs, email capture, and chapter navigation
- Free plan limited to 5 videos — quickly outgrown by active sales users
- Loom's lower cost and simpler UX has captured significant async video share
- Business plan at $89/month may be expensive for individual SDRs
- Advanced analytics and CRM sync require Business tier or above
- Video editing capabilities minimal — better for recording and sharing than producing
Best For
Not Ideal For
Key Features
Who It's For
Integrations
Platforms
Founders
- Michael Litt
- Devon Galloway
Products & Tools
Video platform for sales teams with GoVideo recorder, real-time viewer notifications, CRM integration, and digital sales rooms.
Sources & Verification
- Vidyard PricingOfficial Pricing
- Vidyard AboutReference
Last reviewed September 2026
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