C

Chartbeat

Analytics & CRO

Real-time content analytics for digital publishers

Founded 2009New York, NY, USAcustomFrom Contact sales (custom pricing based on monthly pageview volume)
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About Chartbeat

Chartbeat is a real-time content analytics platform used by digital publishers and media companies to understand which stories are driving audience engagement, loyalty, and return visits.

Editorial Assessment

Chartbeat is a content intelligence platform built specifically for digital news publishers and editorial teams, providing real-time analytics that update every few seconds and historical performance data focused on audience engagement rather than standard e-commerce or SaaS metrics. Its primary differentiating metric is Engaged Time — measuring how long readers actually read rather than treating a page load as equivalent to genuine attention. The platform includes a headline A/B testing tool that requires no developer involvement, running live tests on homepage placements with automatic winner selection. Through its 2023 acquisition of Tubular Labs, Chartbeat added social video analytics covering TikTok, YouTube Shorts, and Instagram Reels, giving publishers visibility into off-site audience behavior alongside on-site performance. Pricing is fully custom based on monthly pageview volume — there is no self-serve access and no published pricing. Chartbeat serves 60,000+ media brands including major global newsrooms.

Strengths
  • Real-time dashboard updating every few seconds — designed for live editorial decision-making
  • Engaged Time as primary metric measuring genuine reader attention beyond page loads
  • Headline and image A/B testing with automatic winner selection requiring no developer
  • Heads Up Display (HUD) showing real-time performance as an overlay on live pages
  • Tubular social video analytics covering TikTok, YouTube Shorts, and Instagram Reels
  • AI-powered headline suggestions for post-publication optimization
  • Real-time and Headline Testing APIs for custom recommendation modules
Limitations
  • Fully custom pricing based on pageview volume — no published prices and no self-serve access
  • No free plan and no self-serve trial — sales engagement required
  • Narrowly specialized for digital media publishers — not designed for e-commerce or SaaS
  • Limited historical analytics depth compared to general-purpose tools
  • Not suitable for conversion tracking, funnel analysis, or product usage analytics

Best For

Digital news publishers and newsrooms needing real-time editorial analytics Media companies managing multi-section content sites with dedicated editorial teams Publishers running frequent headline and image A/B tests Organizations wanting unified on-site and social video audience analytics

Not Ideal For

E-commerce websites focused on product and conversion analyticsSaaS companies tracking product usage and user behaviorBlogs and content sites without a dedicated editorial team

Key Features

Real-time audience dashboard with concurrent reader trackingEngaged Time measurement as primary content quality metricHeadline and image A/B testing with automatic winner algorithmAI-powered post-publication headline suggestionsHeads Up Display (HUD) on-page real-time overlayBig Board for newsroom-wide displayTubular: social video analytics (TikTok, YouTube Shorts, Instagram Reels)Real-time API for custom recommendation and most-popular modulesFour plan tiers: Essentials, Plus, Premium, Enterprise (all custom-priced)

Who It's For

Digital news publishers and newsroomsMedia companies and broadcasters with digital propertiesAudience development teams at publishing organizations

Integrations

Google AnalyticsSlackChartbeat API

Platforms

web api

Founders

  • Tony Haile
  • Billy Chasen

Products & Tools

Chartbeat PublishingContent Analytics / Publishing Intelligence
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Real-time and historical content analytics for editorial teams with engaged time measurement, headline testing, and HUD.

customFrom Contact sales
Real-time analyticsEngaged timeHeadline A/B testingHUD overlayBig Board
Tubular ViewpointSocial Video Analytics
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Social video audience analytics covering TikTok, YouTube Shorts, and Instagram Reels; acquired from Tubular Labs in 2023.

customFrom Included in premium tiers
TikTok analyticsYouTube Shorts measurementInstagram Reels performanceOff-site audience tracking

Sources & Verification

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Tags

Content AnalyticsPublishingReal-time AnalyticsAudience Engagement

Category

SaaS Companies

Analytics & CRO

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Official Website

chartbeat.com

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