Top SaaS Companies 2026
148 leading SaaS platforms used by marketing teams worldwide — covering CRM, SEO, email, social media, analytics, and more.
Analytics & CRO
Amplitude
San Francisco, CA, USA
Digital analytics platform for product intelligence
Amplitude is a leading digital analytics platform that helps product and growth teams understand user behaviour, build better products, and drive business outcomes through data-driven decisions.
Chartbeat
New York, NY, USA
Real-time content analytics for digital publishers
Chartbeat is a real-time content analytics platform used by digital publishers and media companies to understand which stories are driving audience engagement, loyalty, and return visits.
FullStory
Atlanta, GA, USA
Digital experience intelligence platform
FullStory is a digital experience intelligence platform that captures complete user sessions and surfaces insights through AI-powered analysis of clicks, frustrations, and conversion paths.
Google Analytics
Mountain View, CA, USA
Free web analytics platform by Google
Google Analytics is the world's most widely used web analytics platform, providing free insights into website traffic, user behaviour, conversion tracking, and marketing attribution.
Heap
San Francisco, CA, USA
Autocapture analytics for product and growth teams
Heap is a digital insights platform that automatically captures every user interaction — clicks, taps, and form submissions — giving product and growth teams retroactive analytics without manual tagging.
Hotjar
St Julian's, Malta
Understand how users experience your website
Hotjar is a behaviour analytics tool that gives website owners insight through heatmaps, session recordings, surveys, and user interviews.
Lucky Orange
Overland Park, KS, USA
Conversion analytics with heatmaps and session recordings
Lucky Orange is a conversion rate optimisation tool offering heatmaps, session recordings, live chat, and visitor profiles to help websites understand what is stopping users from converting.
Mixpanel
San Francisco, CA, USA
Product analytics for user behaviour insights
Mixpanel is a product analytics platform used by product, growth, and marketing teams to understand how users interact with their products — tracking events, building funnels, and analysing retention.
Pendo
Raleigh, NC, USA
Product experience platform for software companies
Pendo is a product experience platform helping SaaS companies understand feature adoption, guide users with in-app messages and walkthroughs, and collect feedback to build better products.
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